Enhance Your Targeting Capabilities for CTV Contextual Targeting

Revolutionize your CTV campaigns with Cocie Media’s advanced AI-driven contextual targeting solutions.

Customizable CTV Segments for your Programmatic Campaigns

    1. Type of content (Live, On-Demand, Most popular, Newest Content, and more)
    2. Audience Insights (demographics, Lifecycle, income, and more.)
    3. Language (Voice Language, Dubbed Content, Localized Originals)
    4. Brand Safety (excludes Adult & Explicit Sexual, Arms Content,  Crime & Society & Human Right Violations, Death, Injury, or Military Conflict, Debated Sensitive Social Issues, Hate Speech and Acts of Aggression, Illegal Drugs, Tobacco, eCigarettes, Vaping, Alcohol, Obscenity and Profanity).
    5. Genre (action, animation, fitness and healthy living, automotive, business and finance, comedy, crime, documentary, drama, entertainment, family, food and drink, DEI content, lifestyle, horror, sports, news, romance, travel, etc.)
    6. Emotion-Based (anger, disgust, joy, sadness, surprise, trust)
    7. Allow Sensitive Ads (allow alcohol, gambling, pharma, tobacco and e-cigarettes, etc)
    8. Non-Ad Fraud (IVT and App Spoofing)

Cheerful African American family celebrating success of their soccer team while watching a game on TV at home.

Why CTV Contextual Targeting is Essential

The Challenges Buyers Face in CTV Programmatic Advertising:

Fragmentation Across Platforms:

The diverse range of CTV apps and platforms creates inconsistencies in targeting data, leading to inefficiencies and missed opportunities.

Limited Audience Targeting:

Unlike traditional digital advertising, CTV lacks robust audience targeting solutions, making it harder to match ads with the right viewers.

Difficulty in Delivering Results:

Without unified targeting options, advertisers struggle to achieve optimal performance and measurable outcomes.

How Our BeyondContent.ai Product Elevates your CTV Programmatic Advertising

BeyondContent.ai addresses these challenges with innovative solutions, enabling advertisers to achieve precision, performance, and brand safety in programmatic campaigns.
  • 1
    Granular Contextual targeting Segmentation

    Contextual Relevance: Analyze key attributes like genre, channel, language, and series to ensure your ads are delivered in the most appropriate environments.

    Standardized Data: Integrate data from diverse CTV platforms, standardizing metadata for consistent and reliable targeting.

  • 2
    Privacy-First Targeting

    Content-Driven Insights: Deliver ads based on content relevance instead of personal data, maintaining compliance and trust.
    Real-Time Engagement: Target live streams and on-demand content, adapting to real-time viewer behaviours.

  • 3
    Advanced Reporting and Insights

    Show-Level Data: Evaluate campaign performance with detailed contextual insights and refine future strategies.
    Scheduling Trends: Gain insights into programming patterns and viewer behaviors, ensuring campaigns align with peak engagement times.

  • 4
    Brand Safety and Alignment

    We prioritize protecting your brand by ensuring ads are placed in safe and relevant content environments.

    Advanced Verification:Avoid associations with inappropriate or divisive content through robust contextual verification tools.

    Message Alignment:Strategically pair your ads with content that reflects your brand’s values and builds trust with viewers.

Take your CTV programmatic campaigns to the next level. Contact COCIE AI today!

COCIE AI is here to help you overcome the challenges of CTV targeting fragmentation and privacy concerns, ensuring your campaigns achieve measurable success.

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